- PoGo gives EV chargers names inspired by local landmarks, history, and pop culture to create a more engaging experience.
- Drivers can explore charger themes online, find real-time availability, and scan QR codes for extra details.
- The Derby site celebrates its gaming heritage with a Tomb Raider theme and chargers named after characters like Lara Croft.
PoGo adds a personal touch to EV charging with locally inspired charge point themes
PoGo is shaking up the EV charging experience with a creative new initiative. The company is naming its chargers and sites after local landmarks, historical events, and pop culture. In doing so, they’re turning a practical stop into a chance to learn something new.
Each charger now has its own theme, designed to reflect the unique character of its location. From famous films to regional trivia, these chargers aim to bring local stories to life. For example, PoGo’s Derby site celebrates the city’s connection to the Tomb Raider video game series. Chargers here are named after iconic characters like Lara Croft and her rivals, making a nod to Derby’s place in gaming history.
Drivers can explore these themes through PoGo’s online library, which lets users search by location or charger name. The library also offers real-time updates on charger availability, speeds, and amenities. At each site, PoGo’s touch-screen displays and QR codes provide additional details about the theme.
This fun approach is part of PoGo’s effort to make charging more engaging. By linking chargers to local culture, the company hopes to add a personal touch to the EV journey. You can share your favourite discoveries online and become a part of this charging community. Turning a charging network, into a personal network.
