Nissan-Backed Autonomous Vehicle Project Wins Sustainability Award

  • ServCity, an autonomous vehicle research project backed by Nissan, wins Eco City Travel award for sustainability.
  • The project explores autonomous vehicles and inclusive mobility.
  • Nissan commits to Ambition 2030 for a cleaner, safer world.

ServCity is a collaborative effort to assess the potential for autonomous vehicles in urban areas

A pioneering research project supported by Nissan has clinched the Eco City Travel category at the 2023 Marie Claire UK Sustainability Awards. The accolade recognizes the ServCity project for its dedication to alleviating urban congestion, bolstering road safety, and fostering inclusive mobility solutions.

ServCity is a collaborative research project endorsed by the UK Government. It delved into the deployment of self-driving cars in urban landscapes. The project also explored the potential of future “robotaxi” services to benefit city dwellers and commuters alike.

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A panel of over 50 sustainability experts lent their judgment to the awards. They included representatives from diverse sectors such as charities, business, automotive, and climate activism. Their collective decision underscores the project’s impactful strides towards sustainability.

 “I’m delighted to receive this award on behalf of our talented group of engineers that helped develop a test vehicle which could safely and autonomously navigate the busy streets of London alongside other road users.

“ServCity represents an important step towards the future deployment of autonomous vehicles, which will improve access to mobility for underserved groups in society, such as elderly or disabled people, as well as people living in remote areas without links to public transport.”

Robert Bateman, Manager at Nissan Technical Centre Europe and Nissan Project Manager for ServCity

Autonomous driving technology holds a central position within Nissan Ambition 2030

The research project unfolded at the Smart Mobility Living Lab in Greenwich, concluding in April 2023. It utilized existing roadside infrastructure to furnish the vehicle with advanced environmental data. This enabled the autonomous car to peer around corners, and anticipate road hazards imperceptible to human drivers.

The Marie Claire judges lauded Nissan for its rapid and substantial implementation of sustainability innovations. Nissan’s commitment to sustainability and swift adoption of transformative technologies sets a noteworthy precedent for large organizations embracing sustainability at scale.

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