GMC and EarthCruiser partner to develop electric vehicles (EVs) to shape the future of overlanding

GMC and EarthCruiser Overland Vehicles are teaming up to help shape the future of overlanding, a combination of remote travel, off-roading and camping. Together they will focus on electric vehicles (EVs) developing innovative technologies that will provide zero-tailpipe-emission solutions to the overlanding arena. 

These two iconic brands share a vision for an electric future while inspiring customers to get out and see all that the world has to offer in a truck and overlanding solution that they can trust.

- Advertisement -

Working with EarthCruiser’s research and design division, EarthCruiser Innovations (ECI), GMC is collaborating in the design and development process for a next-generation overland upfit solution for electric vehicles that will be integrated into the HUMMER EV Pickup.

GMC believes in an all-electric future and its commitment in this space is no exception. In 2020, the brand revealed the HUMMER EV Pickup, the world’s first all-electric supertruck, followed quickly by the HUMMER EV SUV in 2021. Most recently, GMC revealed the Sierra EV Denali, making it the first and only brand with three all-electric truck offerings.

Josh Tavel, GM Battery Electric Trucks executive chief engineer, said: “GMC has long been a leader in professional-grade trucks with 100-plus years of uncompromising pickup capability, luxury and driver control.

“We had an instant connection with EarthCruiser — a leader in the overland community — and their similar vision to accelerate the zero-tailpipe-emissions future. 

“EarthCruiser products have proven their performance in environments around the world and we’re excited to join them on this next chapter of adventure and exploration.”

GMC and EarthCruiser have come together in their shared vision to develop top-tier, zero-compromise adventure vehicles. They will share EarthCruiser’s engineering technologies that have resulted in unique and innovative self-contained living habitats while keeping capability and agility at the forefront.

Lance Gillies, EarthCruiser founder and CEO, said: “EarthCruiser designs its vehicles to thrive in the most extreme, toughest environments imaginable. From the Australian Outback to the Alaskan wilderness and everywhere in between, an EarthCruiser was made to tackle tough terrain. 

“As we consider the future of overlanding, we are continuing to look toward key technologies like electrification that will help us explore for decades to come. Electrification presents exciting opportunities for overland use, such as precise torque control over terrain and ease of use, in addition to zero-tailpipe emissions. 

“We’re thrilled to be working with GM’s team of top-tier EV engineers and look to develop an overland vehicle that’s truly made for, and will define, the future of this industry.”

The GMC HUMMER EV overlander concept will be unveiled in late summer 2023.

Ian Osborne
Ian Osborne
Editor-in-Chief at ElectricDrives

Related Articles