Daimler AG’s Supervisory Board has approved the Mercedes-Benz Business Plan for 2022 to 2026 that endorses the strategic plan for Mercedes-Benz to go fully electric. The luxury brand will strive for leadership in the area of electric drives and car software.
Mercedes have signed off on an investment plan for the years 2022 to 2026 of more than 60 billion euros for the transformation into a software-driven and emissions-free future. The German automaker will focus its efforts and investment on electrification, digitalisation and automated driving through to 2026.
Ola Källenius, Daimler AG and Mercedes-Benz AG CEO, said: “Our goal is technological leadership in the automotive luxury segment and in the area of premium vans while remaining committed to our ambitious margin targets.
“Mercedes-Benz has what it takes; a clear strategy, a highly qualified and motivated team, as well as strong support from the entire supervisory board. With the most desirable cars, we want to grow profitably and create sustainable value for our customers, employees, shareholders and partners.”
Mercedes-Benz is preparing to go all-electric by the end of the decade, wherever market conditions allow. Against this background, the Supervisory Board supports existing measures to consistently increase efficiency and to lower fixed costs, as was communicated during the Mercedes-Benz Strategy Update in 2020.
The key to achieving will be the prioritisation of future investments is mainly by focusing on electric mobility. The company expects that the use of standardised battery platforms and scalable vehicle architectures, together with advances in battery technology, will contribute to a reduction in the variable costs of vehicles. The proportion of battery costs in a vehicle is expected to decrease significantly this decade.