British electric vehicle (EV) technology company Electrogenic, known for its world-class classic car electric conversions, has announced the further development of its EV technology arm Powered by Electrogenic.
Electrogenic is expanding the offer of its proprietary sector-leading technology, which has underpinned the business’ rise and sustained growth, to a broader audience. This will be in the form of ‘drop in’ kits, catering to the surging global demand for electric vehicle conversion technology.
Electrogenic’s continued development underlines the growth in demand for electric vehicle conversions, a vital technological pillar that will support the transition to a low-carbon future. Plus, it helps to keep lots of beautiful cars on the road without the pollution.
Steve Drummond, Electrogenic co-founder, said: “We’re delighted to announce the further expansion of our Powered by Electrogenic technology, taking this exciting strand of our business – and the company as a whole – to the next level.
“Each kit will incorporate the latest technology, while also drawing upon the accumulated experience from the cars we’ve converted – cars that our customers, in many cases, drive every day.
“The expansion of our B2B technology business means we will be able to help further accelerate the move to a low-carbon future, getting our EV conversion technology into more vehicles more quickly.
“It also facilitates exports and will create more jobs in the UK automotive sector. Powered by Electrogenic will be delivered to customers through key partner relationships, so keep an eye out for further announcements.”
The move builds on the success of the recently revealed ‘drop in’ agricultural Land Rover Defender EV conversion kit. This was developed in partnership with Innovate UK, tested extensively at Worthy Farm, host of Glastonbury Festival, and launched earlier this year.
Electrogenic is now expanding its EV conversion technology business. It will be offering its ‘drop-in’ EV conversion kits through selected partners internationally.

The first Powered by Electrogenic packages to launch will be three further ‘drop-in’ kits for the Land Rover Defender. The expanded Defender kit range is for the pre-2016 Defender, 90, 110 and 127 variants.
The kits feature a 120kW or 150kW water-cooled motor. This motor delivers 900Nm directly into the transfer box via a bespoke helical ground gear set. The set-up retains the high/low Land Rover gear select, with permanent four-wheel drive. The 62-93kWh batteries are located under the bonnet and behind the rear axle and offer CCS rapid charging.
This announcement comes as the Oxford-based outfit strengthens its leadership team with the hiring of Francis Prime (pictured below) as a non-executive director. Prime, the former chief engineer at Arrival Ltd, will guide the outfit’s cutting-edge research and development activities.
Prime brings 25 years of electronics engineering experience within the automotive industry. He has spent the last decade exclusively specialising in developing new technology and products for electric vehicles.
Francis Prime, Electrogenic non-executive director, said: “I’ve been developing EVs for over 10 years now. When I first came to visit Electrogenic I was immediately impressed not only by the beauty of the classic cars being converted to electric power but also by the company’s technical sophistication and culture of the team.
“I saw a fascinating engineering opportunity but also a business with a really exciting future and a genuine, deep-rooted, environmental ethos. I’m really excited to be working with the team and to help guide the company as it enters this exciting new chapter.”
