- Kia unveiled EV strategy with the new EV5 and the EV3 and EV4 concept vehicles.
- Kia plans to achieve 1.6 million annual EV sales by 2030, expanding production globally and offering competitive pricing.
- Kia emphasizes eco-friendly materials, showcasing their dedication to environmental responsibility in the EV market.
Kia outlines its EV strategy, including the new EV5, and the concept models of the EV3 and EV4
During its inaugural EV Day, Kia unveiled its EV strategy along with three groundbreaking models. The star of the show was the EV5, a compact electric SUV designed to meet the needs of modern families.
Built on Kia’s dedicated EV platform, E-GMP, the EV5 boasts impressive specs. The standard model features a 64kWh battery pack and a 160kW motor, offering a remarkable driving range of 530km. Meanwhile, the long-range version, equipped with an 88kWh battery, extends this range to an impressive 720km per charge.
The event also showcased Kia’s innovative concept models, the EV3 and EV4. The EV3, a compact SUV, aims to provide the benefits of Kia’s flagship EV9 in a more practical size. On the other hand, the EV4 redefines the EV saloon category, featuring a sleek, sports car-inspired design and advanced technological features. Both models align with Kia’s vision of ‘EVs for all,’ offering practicality, joy, and cutting-edge design.
Ho Sung Song, President and CEO, said:
“Kia is keenly focused on providing solutions to the concerns that continue to cause hesitation when it comes to making an EV purchase. We will meet customer expectations by offering a full line-up of EVs at various price points and improve charging infrastructure availability.
As a sustainable mobility solutions provider, Kia’s transition to electric vehicles is a must, not an option. By developing advanced EV technology, bold design, and intuitive services, and applying them to our entire EV line-up, our ultimate aim is to provide Kia’s unique value to as many people as possible. The acceleration towards electrification begins now.”
Kia’s broader EV strategy emphasized accessibility and sustainability. The company plans to establish eight global EV production facilities by 2025, focusing on diverse markets. Their EV lineup, priced from $30,000 to $80,000 USD, will cater to a wide range of customers. Kia aims to sell one million EVs annually by 2026, a goal that will increase to 1.6 million units per year by 2030, demonstrating their commitment to the EV revolution.
In addition to these vehicles, Kia is actively expanding its charging infrastructure. The company will collaborate with partners to establish 30,000 fast-charging stations across North America by 2030. Moreover, Kia’s commitment to sustainability is evident in their use of eco-friendly materials, such as bio plastics and recycled PET, in their EV models.
With these cutting-edge EVs and a robust, customer-focused strategy, Kia is poised to play a leading role in the global EV revolution, offering customers innovative, sustainable, and accessible electric mobility solutions.