CALLUM, co-founded by designer Ian Callum, will be responsible for a research and development project for future electric vehicle designs within the EV Technology Group brand portfolio.
EV Technology Group has recently acquired Marazzi, Fantuzzi, Brewster & Co and Officine Stampaggi Industriali and signed a definitive agreement to acquire MOKE International Limited.
EV Technology Group was founded in 2021 with a vision of electrifying iconic brands and are on a mission of redefining the joy of motoring for the electric age. The Group will continue to expand with further by acquiring iconic brands and bringing beloved motoring experiences to the electric age, EV Technology Group is driving the EV revolution forward.
CALLUM and its growing team of designers and engineers offer everything from research and concept design to vehicle engineering and development. This is even down to the finer details such as leather trimming, additive manufacturing and sustainable materials.
This is good news and we are big believers in companies delivering classic much-loved designs in a cleaner greener versions. This helps to provide a wider choice and ultimately promotes electric vehicles and the transition to zero emissions motoring.
Ian Callum, CALLUM CBE Design Director, said: “At CALLUM our mission is to create design stories that stir the imagination. The sheer scale of the ambition of EV Technology Group and its mission to reinvent iconic brands is brimming with the potential to do just that.
“There’s nothing a creative team likes more than limitless possibilities. We will progress each design language so that these brands remain captivating and relevant for an electrified world.”
Wouter Witvoet, CEO EV Technology Group “As EV Technology Group builds a house of brands with such iconic marques, it’s essential that we establish the right pillars, the right templates and harness world-class strategies at an early stage.
“I am delighted that a renowned industry leader such as CALLUM will direct us and assist us as we prepare for future growth. We are already seeing great results, and this could lead to participating in many future projects.”
David Fairbairn, CALLUM Director, said: “EV Technology Group wanted a design partner that didn’t just present a deck of pretty renders. Creative ideas also need engineering substance to streamline the early stages of development and get them to commercialisation faster.
“We expect CALLUM’s combined team of designers and engineers to integrate seamlessly with the talent at EV Technology Group, grasping their challenges but also exploiting the opportunities these brands offer.”