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    Volkswagen subsidiary Elli and technology company &Charge partner to make electric vehicle (EV) charging more affordable

    Elli, the Volkswagen subsidiary which oversees all activities involving charging and energy in the Group, has become a partner in the sustainable bonus programme offered by &Charge

    The collaboration is designed to offer more affordable charging and provide a better user experience. Hopefully, this will not only help current electric vehicle (EV) drivers but encourage others to make the transition to zero emissions motoring. 

    Elli is a brand of the Volkswagen Group and a provider of energy and charging solutions. The company takes care of the things that matter to customers at the touchpoints between energy and mobility. Elli’s aim is to make the benefits of the shift to green energy accessible to everyone – easy and hassle-free. 

    The company intends to offer a seamless and holistic energy and charging experience for all electric car drivers and fleet managers. Elli was founded in 2018 and has offices in Berlin, Wolfsburg and Munich.

    &Charge is a leading platform that combines smart user engagement with value-added services related to electric vehicle charging. The technology company has created unique plug-and-play value-added services (software as a service) within the global emobility eco-system that target business-to-business (B2B) customers and offers every electric car driver an end-customer app that makes charging cheaper, more reliable and more engaging.

    The goal of the partnership is to improve the charging experience with the help of customer feedback and to provide money savings at the charging station. Elli charging-tariff customers as well as users of SEAT and CUPRA Easy Charging, ŠKODA AUTO Powerpass and, in future, Volkswagen We Charge will benefit from the partnership. They will immediately be able to redeem the &Charge kilometres they have collected for Elli charging vouchers.

    Drivers of electric vehicles who provide, for example, live information on the &Charge app about the charging infrastructure and the recently completed charging process itself will receive a reward of at least 10 &Charge kilometres for each contribution. 

    Users can now exchange their collected &Charge kilometres for Elli charging credits worth €4 (50 &Charge kilometres) and €20 (250 &Charge kilometres). Credit can be redeemed in the Elli, SEAT, CUPRA, ŠKODA AUTO and Volkswagen charging apps.

    Simon Löffler, Elli CCO, said: “Partnerships like the one with &Charge help to establish and successfully shape a customer-friendly overall ecosystem for electric cars. Active feedback from customers is extremely important and we at Elli have always been convinced of this. 

    “We therefore appreciate &Charge’s innovative approach and look forward that in future customers will exchange &Charge kilometres for charging vouchers.”

    Actively participating in activities and using the &Charge app are also rewarded with points called “enthusiast points”. These points will enable users to obtain additional benefits on the &Charge platform on a step-by-step basis.

    Simon Vogt, the CSO and co-founder of &Charge, said: “Working with Elli represents a huge milestone to us. We are working together to make the charging of electric cars more affordable and are contributing to the success of e-mobility. 

    “&Charge and Elli are two companies that focus on creating a seamless and holistic charging experience for drivers of electric cars. This partnership represents an important step towards a real charging experience. It will set new standards in the e- mobility eco-system.”

    This builds on Volkswagen’s move towards its electric future. Just last month the company announced it had signed a Memorandum of Understanding (MoU) with the Government of Canada to advance a sustainable battery supply chain in North America.

    Ian Osborne
    Ian Osborne
    Editor-in-Chief at ElectricDrives

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